Industries · landscaping
Website design for landscapers, $997 fixed, live by Friday
Your website has 1 job. Turn the person comparing 3 quotes into the person who calls you. It goes live by Friday once you approve the design.
5 things the best landscaping websites do
I pulled apart the websites of the highest-rated landscaping companies I could find. Then the lowest-rated ones with public complaint trails. The pattern was clear.
- A page per service. Retaining walls, paving, turf, decking, garden design, maintenance. Each one can show up on Google on its own. Every top site I looked at does this. It's one of the strongest things a site can do for getting found.
- Prices hidden, and proof everywhere. Nearly every top site sends you to a quote instead of a price. That only works when the page is full of proof you can check. Exact review counts, years in business, named people, suburbs served. Hidden prices with weak proof is what the worst-reviewed sites do.
- The quote button repeats, but each time for a reason. "Request a Quote" next to the work. Then "View Our Portfolio". Each one has its own job.
- Numbers that are oddly specific. "4.81 stars from 22,366 reviews" (a US landscaper) beats "highly rated". Round numbers read as marketing. Specific ones read as evidence.
- The customer's fear is answered in the headline. The best commercial landscaping copy names the worry before it pitches the service. One commercial landscaper's headline names the client's fear with "You can't afford embarrassment" before it pitches.
Your customer isn't really deciding on price
I read Australian homeowners talking about hiring landscapers and garden operators. The biggest complaint is being ghosted. Quotes that don't turn up, and calls that don't come back.
"I ended up going with the one who actually called me back the next day to check in. Paid more than two of the others and didn't really care." Reddit user, r/AusRenovation
Buyers read a fast reply as a sign of good work. A site that says plainly when you reply, and what happens after the quote, answers the real question. So does saying the price is agreed before the job starts. Hardly any site I looked at does this.
2 builds and a plan for landscapers
Standard website
$997
A page per service. A quote path you can use with your thumb on a phone. Your real proof laid out so it can be checked. 1 call, live by Friday once you approve the design.
3D website
$1,997
For design-and-build studios that win work on how they come across. Your garden becomes a world people walk through on their phone.
Done For You plan
$97 / month
Either build at half price. It's yours outright once the website's value is paid. Then I handle hosting and upkeep, domain setup, speed work, regular updates and a monthly stats report. Your prices change, you tell me, I change the site.
Local SEO. You pay once, $1,200, and that covers all the tools. I get you ranking higher on Google Maps, and the calls now going to your competitors come to you instead. You pay me nothing more until those calls have paid you double what the tools cost. My guarantee: those calls pay you double or more than the tools cost, or your next month is free. Once they have paid you double, it is $400 a month from then on to keep it going. Any month the calls do not pay you double what you paid me, the next month is free. Google counts the calls on your listing. Before you pay, we agree in writing what a new call is worth to you. Extra calls times that number is what they paid you. No guessing. I ask your past customers for reviews for you. All I need is your customer list. First I check your Google listing for free. If I can't see a way to get you those calls, I'll tell you straight. You owe nothing. I only take on 10 businesses a month, because of how fast we deliver. How the guarantee works is on its page.
4 questions landscapers ask me
Should a landscaping website show prices?
The best-reviewed landscapers I looked at almost all send you to a quote instead of a price. The price really does depend on the site and the job. That only works if the page is full of proof you can check instead. Insurance, ABN, real review counts, named people, suburbs served. Hidden prices plus vague proof is what the worst-reviewed sites do.
What pages does a landscaping website need?
A page per service, each with its own job. Retaining walls, paving, turf, decking, garden design, maintenance. Every top site I looked at does this. It's also one of the strongest things a site can do for showing up on Google. Each page can rank for its own search term.
How much does a landscaping website cost?
I build a landscaping website for a fixed $997. Or $499 upfront on the Done For You plan at $97 a month. That covers hosting and upkeep, domain setup, speed work, regular updates and a monthly stats report. 1 call of 30 minutes, then live by Friday once you approve the design. The cost guide shows what the rest of the market charges.
Do you build for landscapers outside Sydney?
Yes. I'm in Sydney and build for landscapers anywhere in Australia. It all happens on 1 call.
No website yet? I'll build yours for free.
I build your website and cover the costs up front. It comes with call tracking, a count of the calls your website brings you. You watch the calls come in. Then you decide. Keep it, and it's $997, or $499 with the $97 a month Done For You plan. Every payment counts toward the $997. Cancel before it is paid and the site comes down. Walk away, and the site comes down. You owe nothing. If you don't get paid, I don't get paid.
Book a free 30-minute call
30 minutes, mostly questions about your business and your customers. Then a straight answer on what it would take and what it would cost.