Industries · landscape design
Landscape designer websites with a page per project, $997 fixed
Your portfolio is the product. The site's job is to make a client feel the garden before it's built. Then make it easy to ask for one.
Each project gets its own page
The best design-and-build studios I pulled apart give each service its own page and keep a deep gallery. For a designer I go one step further: a page per project. Each page carries the brief, the site as it was, the finished space, and your own words on why.
It reads better and it works harder on Google. A grid of 40 photos shows up for nothing. 40 project pages can each show up for what they are. 6 projects works the same way as 40. Think "courtyard garden Paddington" or "native coastal garden Bulli". Each page is a door into your site.
Proof a client can check
- Years in practice as a number
- Named clients or named suburbs on each project, where the client allows
- Awards and press with the year and who gave them. A logo wall with no dates says little
- The designer with a face and a name. People hire the person
The top sites in each trade I've looked at use oddly specific numbers. Numbers a client can check. The bottom ones use big round claims with nothing behind them. Clients can tell.
When the garden should be a 3D world
A garden is a space, and a photo can't hold one. If your studio competes on design, a 3D website lets a client walk through the work. No scrolling past it. It's the same idea as a site walk-through, but it runs in the browser. No app, no plugin. Every 3D build I do ships with a fast flat version too. That one is for phones that can't run the 3D. So the portfolio isn't a blank screen on an old phone.
If your studio competes mainly on getting found and quoted, I'll tell you. The standard build does that job better for less.
2 fixed prices: $997 or $1,997
Standard website
$997
A page per project. An enquiry path built for a phone. Proof laid out so a client can check it. 1 call, live by Friday once you approve the design.
3D website
$1,997
The premium build. The garden as a world a client moves through. For studios that win work on how they come across.
Done For You plan
$97 / month
Either build at half price. It's yours outright once the website's value is paid. Then I handle hosting and upkeep, domain setup, speed work, regular updates and a monthly stats report. Finished a new project? Send it and I'll put it on the site.
3 questions designers ask me
How should a landscape designer present a portfolio online?
A page per project. That's my recommendation. The best studios I pulled apart use a page per service and a gallery. A project page carries the brief, the before, the after and your own words. Each one can then show up on Google for its own suburb and style.
Is a 3D website worth it for a landscape designer?
For a studio competing on design, often yes. A garden is a space, and a site you move through shows that better than a photo grid. If your studio competes mainly on getting found and quoted, the standard build does that better for less. I'll tell you which one applies to you.
What does a landscape design website cost?
$997 fixed for the standard build. $1,997 fixed for 3D. Either is half price upfront on the Done For You plan at $97 a month.
Getting found on Google
Local SEO. You pay once, $1,200, and that covers all the tools. I get you ranking higher on Google Maps, and the calls now going to your competitors come to you instead. You pay me nothing more until those calls have paid you double what the tools cost. My guarantee: those calls pay you double or more than the tools cost, or your next month is free. Once they have paid you double, it is $400 a month from then on to keep it going. Any month the calls do not pay you double what you paid me, the next month is free. Google counts the calls on your listing. Before you pay, we agree in writing what a new call is worth to you. Extra calls times that number is what they paid you. No guessing. I ask your past customers for reviews for you. All I need is your customer list. First I check your Google listing for free. If I can't see a way to get you those calls, I'll tell you straight. You owe nothing. I only take on 10 businesses a month, because of how fast we deliver. How the guarantee works is on its page.
No website yet? I'll build yours for free.
I build your website and cover the costs up front. It comes with call tracking, a count of the calls your website brings you. You watch the calls come in. Then you decide. Keep it, and it's $997, or $499 with the $97 a month Done For You plan. Every payment counts toward the $997. Cancel before it is paid and the site comes down. Walk away, and the site comes down. You owe nothing. If you don't get paid, I don't get paid.
Book a free 30-minute call
30 minutes, mostly me asking about your work and your clients. Then a straight answer on what it'd take and what it'd cost.